HOUSTON, TX, February 5, 2020—SHR, Sceptre Hospitality Resources, a pioneer of advanced hotel revenue generation technologies, has rolled out its new Guest Management System, Maverick™ CRM, for hoteliers that want to leverage valuable guest data from their sales channels as well as their property management system. Maverick is part of …
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HOUSTON, TX, August 27, 2019—SHR, Sceptre Hospitality Resources, a pioneer of advanced hotel revenue generation technologies, has selected Tanya Stallard as its Business Development Director for the UK and Ireland, reinforcing the company’s strong commitment to expanding its European presence. Prior to SHR, Stallard held the role of UK Area …
HOUSTON, TX, August 21, 2019—SHR, Sceptre Hospitality Resources, a pioneer of advanced hotel revenue generation technologies, has been named to the Inc. 5000 list for the seventh time in only eight years. The list serves as a celebration of innovation and entrepreneurial leadership, ranking companies by overall revenue growth over …
SAN FRANSISCO and HOUSTON, July 25, 2019—SHR, Sceptre Hospitality Resources, a pioneer of advanced hotel revenue generation technologies, has become fully integrated with Duetto’s Rate Engine (DRE), providing SHR Windsurfer clients who have a loyalty program the opportunity to set dynamic room rates based off of members’ profile and value. …
HOUSTON, TX, June 27, 2019—SHR, Sceptre Hospitality Resources, a pioneer of advanced hotel revenue generation technologies, will be sponsoring and participating in the LION-APP Conference held by the University of Trento, Italy, from July 5-9. The five-day residential course brings PhDs, business entities, and stakeholders in tourism and hospitality from …
HOUSTON, TX, May 20, 2019—SHR, Sceptre Hospitality Resources, a pioneer of advanced hotel revenue generation technologies, has rolled out its new Revenue Management System, Wave™ RMS, joining the best of machine learning with human intelligence to optimize hotel revenue strategies. Wave is part of SHR’s larger vision of the Force10 …
DALLAS and HOUSTON, TX, May 15, 2019—SHR, Sceptre Hospitality Resources, a pioneer of advanced hotel distribution technologies and developer of Windsurfer® CRS, has become fully integrated with DerbySoft, a leader in high-performance distribution services with over 280 connections to OTA, wholesaler, and tour operating groups globally. Hotel properties that utilize …
HOUSTON, TX, April 29, 2019—SHR, Sceptre Hospitality Resources, a pioneer of advanced hotel distribution technologies, has entered into an exclusive business agreement with the Spanish data science group, Algorth, specialists in customized Artificial Intelligence (AI) for the hospitality technology market. This move by SHR is part of the company’s recent …
HOUSTON, TX, April 17, 2019—SHR, Sceptre Hospitality Resources, a pioneer of advanced hotel distribution technologies, has unveiled five new features within their Windsurfer® CRS and Windsurfer® CRO Voice products. For the Windsurfer CRS, there are two new enhancements. The first, Ignore PMS Rate Update, will allow configuration changes to existing …
HOUSTON, TX, April 11, 2019—SHR, Sceptre Hospitality Resources, a pioneer of advanced hotel distribution technologies, held the first of a year-long series of meetings for its new client-centric Product Advisory Board. The special board, made up of twelve strategically diverse hotel business clients from around the globe, ranges from franchise, …