SHR provides hotels sophisticated tools and services that help execute their reservation and distribution strategy while optimizing the profitability of their room inventory.
Our technology, from our WindsurferCRS distribution platform to custom booking experiences, is built in house by a team who not only understands technology, but the hospitality industry as well. We regularly make updates and add features quickly so you have the flexibility and control you need to enhance the overall guest experience.
Our company is nimble, loaded with hospitality experience, providing the most intelligent customer service in the industry. We are SHR.
Industry Leading CRS Technology
Our proprietary WindsurferCRS offers advanced features that allow you to easily manage your rates and inventory across all distribution channels.
Innovation at SHR
Whiteboard Labs is the innovative arm of SHR. Our team of web designers and developers has over 15 years of experience building websites, booking engines, and custom applications for the hospitality industry.
Revenue Management for Hire
SHR provides an outsourced revenue management solution for properties of any size and brand affiliation. We will work with you to determine your needs and match you with an experienced revenue manager that will provide unique insight as you build and maintain a winning revenue management strategy.
Here's what our clients are saying...
“I highly recommend SHR—the best in the industry!”—Gregory Mount, President & CEO, Red Lion
SHR is an innovative provider of advanced distribution technology and services for the hospitality industry. We’ve been around for a long time and nobody knows the industry better than SHR.