HOUSTON, TX, January 22, 2018—SHR, Sceptre Hospitality Resources, a leading provider and pioneer of advanced hotel distribution technologies, has unveiled a new CRS product, in addition to three new global Property Management System (PMS) integrations for its Windsurfer® CRS, and a powerful new direct connect with one of the largest …

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SHR 2017—Another Year of Growth and Innovation

HOUSTON, TX, January 17, 2018—SHR, Sceptre Hospitality Resources, a pioneer and leading provider of advanced hotel distribution technologies and developer of Windsurfer® CRS, is pleased to provide a look back at its activities over 2017, a year full of new clients, partners, and innovation, including the following highlights and milestones. …

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HOUSTON, TX, HONG KONG, SINGAPORE, October 4, 2017—Rod Jimenez, CEO for SHR, Sceptre Hospitality Resources, a leading provider and pioneer of advanced hotel distribution technologies, will be speaking as an expert panelist at two major hospitality technology events. The first panel, The Future of Hotel Technology, will be held at …

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SHR Buys European Firm Cross-Tinental

HOUSTON, TX AND BARCELONA, SPAIN, August 21, 2017—SHR, Sceptre Hospitality Resources, a leading provider and pioneer in the field of hotel distribution technology, has purchased Cross-Tinental, a well-known leader in the European hospitality tech consultancy sector, and reseller for SHR products. This purchase serves to immediately jump start SHR’s already …

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SHR Named to Inc. 5000 List for Sixth Time

HOUSTON, TX, August 17, 2017—SHR, Sceptre Hospitality Resources, a leading provider and pioneer of advanced hotel distribution technologies, has been named to the Inc. 5000 list for the sixth consecutive year. The list is a prestigious and reputable annual ranking of the fastest-growing private companies in America and serves as …

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HOUSTON, TX, and DORTMUND, GERMANY, June 22, 2017—Sceptre Hospitality Resources, SHR, a leading provider of advanced distribution technology and creator of the best-in-class central reservation system, Windsurfer® CRS, has partnered with global property management system (PMS) innovator, protel hotel software, to bring hoteliers and their guests an enhanced booking experience …

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EL SEGUNDO, CA and HOUSTON, TX June 12, 2017—In December 2016, Vagabond Inn Corporation completed its transition to its new distribution platform, Windsurfer® CRS by SHR, a leading provider of hospitality distribution technology. Vagabond Inn Corporation spent the 9-month transition process working with each individual Vagabond Inn hotel to ensure …

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HOUSTON, TEXAS, March 6, 2017—SHR, developer of Windsurfer® CRS, has teamed with Expedia, Inc., the world’s largest online travel company, to bring SHR’s clients an additional tool to help create easier, more reliable booking experiences and truer inventory management—the Expedia Product Application Program Interface (API). SHR is one of Expedia’s …

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BUDAPEST, HUNGARY, BARCELONA, SPAIN, & HOUSTON, TX, March 2, 2017—Cross-Tinental, a leading hospitality tech consultancy firm, has been selected by Danubius Hotels Group as its strategic technology provider for implementation of a new central reservation system (CRS), Windsurfer® CRS, and Windsurfer® CRS booking engine, both developed by SHR, a premier …

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SHR Completes Integration with Google Hotel Ads

HOUSTON, TX, January 24, 2017—SHR, developer of the Windsurfer® CRS hotel reservation and distribution platform, today announced it has completed its integration with Google Hotel Ads and is now providing their hotel partners access to this new marketing channel. SHR joins a select group of authorized integration partners providing access …

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